Start an online 'coaching' business they said.... It will be easy they said. #ugh
GROWING YOUR BUSINESS IS REALLY HARD IF NO ONE KNOWS YOU EXIST.
IT'S NOT ENOUGH TO JUST BE SEEN.
YOU NEED TO BE KNOWN IF YOU WANT TO GROW.
But...It's not about showing up. It's knowing what to do when you get there.
Ready for a completely different way to build authority, grow your audience and...
your email list of perfect-fit clients?
(because more visibility = easier sales)
Ideas are whirling in your head.
Ideas and to-dos are whirling in your head.
You know there are people who need your help
You are sure what you want to offer, but wait...no...on second thought, you’re really not 100% sure.
Every week you're micro-pivoting with yet another new plan and DIYing it.
You’re overwhelmed pretty much daily thinking “Where do I start? What do I do NEXT so I can bring in clients and cash flow?
How do I create something that’s different from my competition?
And is it possible to be known for my expertise and not my dance moves?
Are you really crystal clear on exactly who you want to serve and how you want to show up online? (the answer may not be what you think).
You have tons of things to say, but don't know how to make it all fit together.
You have your ideal client in mind but keep questioning yourself...
"How do I find them and better yet, how do they find me?”
THIS ISN'T A YOU PROBLEM
This is quite normal and across the board, and there’s really one simple reason why. The overwhelm of information makes you wonder “WHAT SHOULD I DO NEXT?”
TIME TO STOP CONSUMING
You don’t need another webinar, digital download, or worse yet, staying stuck in the procrastination loop...You start + stop, start + stop, start + stop… you just can’t seem to stay consistent. It's time to stop consuming and worse yet, comparing. No more squirrel brain. NOW is the time to implement!
HOPING something sticks IS NOT A STRATEGY.
Without a solid foundation, it's like building a house on sand. You can put up walls and paint them pretty colors, but eventually, your house will collapse under its own weight. The same goes for your business - if you don't have a strong foundation in place, your efforts won't be sustainable or scalable in the long run. So while it may seem easier to just jump right into marketing without taking the time to build that foundation, it's worth taking the extra time to do it right - otherwise you'll end up wasting time and money!
I knew I could help others like me; what they needed was an all-in-one program with AI powered tools...
...the Visibility Incubator™️, not a onesie/ two-sie DIY product, but an…ALL IN ONE SOLUTION....
So, I built the Foundations Framework to inspire, educate, and help you turn relationships into opportunities! It’s time to get better results...faster...with far less mental drama and confusion. And without relying on social media!
My Story...
Building your business shouldn't leave you feeling burnt out.
Having launched my current business during the last recession and with over 25 years of varied business experience, clients have ranged from solopreneurs to CEOs and companies of all sizes in a variety of industries. In 2020, my client focus shifted to only working with solopreneurs. It felt like I was building my business from the ground up (again).
Knowing that working with a coach could help me scale faster, I bought into the latest guru method only to become super frustrated.
Their one size fits all approach didn't take my vision of my business into consideration. And worse yet, their bait and switch marketing tactics showed they didn't see me as a client but as another transaction.
Have you felt a shift lately? It feels like the online landscape for online-focused coaches, course creators and biz owners is completely changing. What worked 3 years ago isn't working now. And what's working now won't work a year from now. But....before you go there you need to make sure your foundations are in place so you can pivot as needed with the rest.
You aren’t a content creator….you are a business owner. Your experience and expertise are unique.
You just need to translate what you’re doing into a simple and repeatable online business growth strategy.
If you’re wide-eyed and nodding your head…keep reading.
Here’s how you can work with me to grow your business online & spend more of your time doing you…
GROWTH:
Get everything in the Foundations Framework with group support for those who like setting their own pace. Join twice-monthly meetups to stay on track. You also get access to monthly networking and Nervous to Natural sessions, plus quarterly planning sessions. Custom GPTs are included to streamline your efforts and maximize results.
ASCENSION:
Wanna go all in and get results even faster?
The Ascension includes everything in the Incubator Growth program, including the co-working sessions, quarterly planning sessions and calls for group camaraderie. You also get direct 1:1 support via Slack, so I'm in your back pocket
whenever you need me.
If you have tried to figure it out by yourself and are ready to let go of struggling so you can feel more in the flow of your business – know there are options.
Does it require work? Yes. Suffering? Nope.
Build a profitable business you love that’s in alignment with the vision you have for your life Without...
• Wasting Time....
• Wasting Money....
• Relying on social media
• Information Overload...
• Or Overwhelm
GO DEEPER INTO THE BENEFITS.
You COULD keep hacking away at your own marketing/sales plan … downloading another freebie, hoarding blog posts for reference, and snapping every screenshot for that desktop collage you’ve got going on.
OR you could take the shortcut...
create a BRAND THAT SELLS
Uncover your niche, ideal avatar, and clear compelling message using custom GPTs. The Brand that Sells Blueprint framework will help you build a brand that stands out and resonates with your perfect clients. With a strong brand foundation, you'll position yourself as the go-to expert in your field, making it easier for clients to choose you over competitors. Custom GPTs simplify the process, ensuring your brand message is compelling and attracts your perfect fit clients.
SIMPLIFY WITH SYSTEMS
The Savvy & Simple Systems Structure will help you create a system to bring prospective clients into your world consistently. Instead of juggling everything, you'll have streamlined systems so you can focus on revenue-generating activities. Enjoy practical tools like the Notion content system template for brainstorming and repurposing content, or the launch checklist for setting up a pop-up Facebook group. These easy-to-implement systems ensure you're ready to delegate tasks efficiently and grow your business without
overwhelm.
GENERATE REVENUE
Your revenue strategy is built on offers your clients find irresistible. This framework will help you identify your most profitable niche and their needs, allowing you to create or tweak your offer structure using our Power of 3 Offer Formula. Even if you have a 1:1 coaching package or signature program, our Offer Formula will diversify your offerings, attract a broader audience, and boost your revenue. Custom GPTs simplify the process.
BOOST VISIBILITY
Build online authority and generate new visibility opportunities on autopilot. Leverage advanced strategies to boost your visibility and drive subscribers to your email list by tapping into other people's audiences. Discover how to effectively use podcast guesting, online summits, and bundles to expand your reach. You'll receive not only these powerful strategies but also the support to put them into action, especially if you're introverted or unsure how to promote yourself. Leveraging other people's audiences will grow your email list faster than social media alone.
Content to Connections
When your messaging is off, none of the social media, email marketing, or visibility strategies work. Simplify your content creation process with AI-powered GPTs using our Content to Connections Marketing Map. Generate social posts, landing page copy, emails, lead magnets, guides for your offers, and more with ease. You'll also learn how to create a customized cross-platform marketing strategy that is simple and repurposable.
Ready to connect with your audience, build trust, and drive conversions?
MINDSET MASTERY
The Visibility Incubator is more than strategies and tactics: When you change your thoughts, you can change your life. You'll dive into understanding your subconscious mind to help you overcome mental blocks, build unshakable confidence, and effortlessly spot opportunities in the least likely places. This foundation will empower you to set clear goals and expectations for your business, ensuring you stay on track. With our support, you'll develop the mental resilience needed to push beyond your comfort zones and thrive in your entrepreneurial journey.
No matter which version of the Visibility Incubator you choose, you get access to our complete system designed to guide you through brainstorming, creation, and implementation of everything you need to grow your online business. The real question is...which Incubator option will help YOU be the most successful?
The Visibility Incubator™️ is your one-stop program shorten your runway to online business success. Ready to experience the joy and that comes from designing a business you love - without the need for complicated tech or expensive facebook ads (or relying only on social media)?
As you work through each of the signature strategies, you'll see clarity is a big focus because your business runs on purpose and passion when you have clarity. It’s about knowing:
>> What you offer
>> The transformation your offer provides your clients
>> The direction you want to go in
And being able to articulate it clearly and succinctly online...
WHAT'S INCLUDED
FOUNDATIONS FRAMEWORK™
The Incubator is all about strategy, simplicity and a human first approach. With this step by step process and custom GPTs, you'll realize how where you've been in a flat spin. Everything you need to expand your visibility and grow your business online is here - 16 lessons that are easy to consume and implement.
LIVE CO-WORKING SESSIONS
There is nothing worse than joining a membership or buying a program and NOT being able to ask questions, The monthly sessions are part training, part Q&A and part mastermind where we will deep dive into one topic. You'll get feedback and support on the foundation strategies you need the most help with.
MONTHLY CONTENT PLANNING
Take the overwhelm out of the content creation process with the help of AI and custom GPTs so you know exactly what to post (and when to post) based on your visibility goal for that month. Imagine getting your content done in one session instead of creating it each day/week?
IMPLEMENTATION HUB
You'll have access to a private community of like minded business owners to ask questions, share ideas, and get feedback when you get stuck so you have that extra level of accountability in your biz. This is SO IMPORTANT to your success. Entrepreneurs can be each other's best clients so we are making that connection for you.
DRIVE PLANNING SYSTEM
Take control of your mindset and kick procrastination to the curb so you can set and achieve bolder goals with Drive. Get traction in your life by focusing on what matters so you can eliminate overwhelm and find balance. Drive includes the Mind Map Process, Planning System Guide and Your Road Map and GPS pages.
RESOURCE LIBRARY
The library is full of resources you can immediately apply to elevate and grow your business online.
◾️ Custom GPTs
◾️ AI Prompt Guides
◾️ Revenue Plan Calculator
◾️ Unique Spin Kit
◾️ Lead Magnet Accelerator Kit
◾️ Notion Content Organizer
◾️ And so much more!
A SIGNATURE SYSTEM TO HELP YOU TURN YOUR EXPERTISE INTO IMPACT AND INCOME.
TOO MANY 'COACHES' GET CAUGHT IN THIS FAMILIAR TRAP...
They focus on posting their content, following all the gurus, and buying course after course but they implement very little and give up too early. Sure, building an online business takes betting on yourself, hard work, and focus… but you know that if you set your mind to it, you can make it happen. Am I right?
If you know...
--> You need to ask questions.
--> You need feedback.
--> You need someone to tell you what to do in the right order.
The Visibility Incubator™️ is for you! Imagine everything you will accomplish in the next six months!
Chosen with great care to MAXIMIZE your progress
HERE'S WHERE YOU INTRODUCE BONUSES.
10-DAY JUMPSTART
It can feel overwhelming when there's so much to do and not enough time to get it done. And then… you join a coaching program and it’s like oh great, more to do! Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
1:1 ONBOARDING CALL
If you'd like to join us...You'll get access to the 10 Day Accelerator plus the full Incubator Growth™ program, plus a private 1:1 call with me to get you going in the best direction. If you tried to do all of the things but never seem to see any of the results. It's time to make this year your best year yet!
03. EXPLAIN THE BONUS
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04. EXPLAIN THE BONUS
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WHICH ViSIBILITY INCUBATOR™️ OPTION WILL HELP YOU BE the MOST SUCCESSFUL?
GROWTH
$997
6-Month Group Program
• INCUBATOR FOUNDATIONS FRAMEWORK
Includes the Brands that Sell Blueprint, Power of 3 Offer Formula, Content to Connections Marketing Map and the Savvy & Simple Systems Structure so you can create a rinse and repeat strategy to grow your business online.
• AI AND CUSTOM GPTs
Leverage AI and custom GPTs to streamline your business processes. These tools will help you with everything from content creation to strategic planning, ensuring you maximize efficiency and results. With AI doing the heavy lifting, you'll have more time to focus on what you do best.
• MONTHLY LIVE CO-WORKING / MASTERMIND SESSIONS
The monthly co-working sessions are part training, part Q&A and part mastermind where we will deep dive into one topic. You'll get feedback and support on the foundation strategies you need the most help with.
• MONTHLY CONTENT PLANNING
Take the overwhelm out of the content creation process with the help of AI and custom GPTs so you know exactly what to post (and when to post) based on your visibility goal for that month.
• INCUBATOR IMPLEMENTATION HUB
Access to a private community of like minded business owners to share ideas, get feedback and give you that extra level of accountability
•DRIVE PLANNING SYSTEM
Drive will help you kick procrastination to the curb so you can set and achieve bolder goals.
•RESOURCE LIBRARY
The library is full of resources you can immediately apply to elevate and grow your business online.
•10-DAY JUMPSTART
Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
• 1:1 ONBOARDING CALL
Your private 1:1 call with me will help you create a 90-day plan customized to your business, ensuring you start off with clarity and confidence.
ASCENSION
$*
*1:1 Support By Application Only
• INCUBATOR FOUNDATIONS PROGRAM
Includes the Brands that Sell Blueprint, Power of 3 Offer Formula, Content to Connections Marketing Map and the Savvy & Simple Systems Structure so you can create a rinse and repeat strategy to grow your business online.
• AI AND CUSTOM GPTs
Leverage AI and custom GPTs to streamline your business processes. These tools will help you with everything from content creation to strategic planning, ensuring you maximize efficiency and results. With AI doing the heavy lifting, you'll have more time to focus on what you do best.
• MONTHLY LIVE CO-WORKING / MASTERMIND SESSIONS
These monthly co-working sessions are part training, Q&A and part mastermind, where we will deep dive into one topic. You'll get feedback and support on the foundation strategies you need the most help with.
• MONTHLY CONTENT PLANNING
Take the overwhelm out of the content creation process with the help of AI and custom GPTs so you know exactly what to post (and when to post) based on your visibility goal for that month.
• INCUBATOR IMPLEMENTATION HUB
Access to a private community of like minded business owners to share ideas, get feedback and give you that extra level of accountability
• DRIVE PLANNING SYSTEM
Drive will help you kick procrastination to the curb so you can set and achieve bolder goals.
• RESOURCE LIBRARY
The library is full of resources you can immediately apply to elevate and grow your business online.
• 10-DAY JUMPSTART
Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
• 1:1 ONBOARDING CALL
Your private 1:1 call with me will help you create a 90-day plan customized to your business, ensuring you start off with clarity and confidence.
• PRIVATE COACHING SUPPORT
Ascension is ideal if you have gotten to the place where you want to build your business faster, thrive on extra support and customized advice. You also get direct 1:1 support via a private Slack channel, so I'm in your back pocket whenever you need me.
*By application only
Small actions lead to big results!
"Just the interview process in the 'Create a Brand that Sells' module was worth the cost of the entire program."
- BRENDA BURG DYCK,
EMBODY WELLNESS
The Visibility Incubator is an amazing experience!
"It is a step-by-step process to learn how to build an online presence that gets your business noticed. Joyce's knowledge and dedication have taken me from knowing nothing about creating my unique brand, offers, what tech to use and feeling completely overwhelmed - to having a solid strategy and confidence to navigate the scary thing called online marketing to get more clients."
- SHARON FRIEDMAN,
LIFE BALANCING THERAPIES
Through authentic human-to-human connection, you can create a strong bond with your target audience that will generate a greater ROI than spammy sales tactics ever will. Additionally, leveraging the power of strategic collaborations will further expand your reach and impact.
Why Struggle When You Can Take the Shortcut instead...
WHICH ViSIBILITY INCUBATOR™️ OPTION WILL HELP YOU BE the MOST SUCCESSFUL?
GROWTH
$997
6-Month Group Program
• INCUBATOR FOUNDATIONS FRAMEWORK
Includes the Brands that Sell Blueprint, Power of 3 Offer Formula, Content to Connections Marketing Map and the Savvy & Simple Systems Structure so you can create a rinse and repeat strategy to grow your business online.
• AI AND CUSTOM GPTs
Leverage AI and custom GPTs to streamline your business processes. These tools will help you with everything from content creation to strategic planning, ensuring you maximize efficiency and results. With AI doing the heavy lifting, you'll have more time to focus on what you do best.
• MONTHLY LIVE CO-WORKING / MASTERMIND SESSIONS
The monthly co-working sessions are part training, part Q&A and part mastermind where we will deep dive into one topic. You'll get feedback and support on the foundation strategies you need the most help with.
• MONTHLY CONTENT PLANNING
Take the overwhelm out of the content creation process with the help of AI and custom GPTs so you know exactly what to post (and when to post) based on your visibility goal for that month.
• INCUBATOR IMPLEMENTATION HUB
Access to a private community of like minded business owners to share ideas, get feedback and give you that extra level of accountability
•DRIVE PLANNING SYSTEM
Drive will help you kick procrastination to the curb so you can set and achieve bolder goals.
•RESOURCE LIBRARY
The library is full of resources you can immediately apply to elevate and grow your business online.
•10-DAY JUMPSTART
Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
• 1:1 ONBOARDING CALL
Your private 1:1 call with me will help you create a 90-day plan customized to your business, ensuring you start off with clarity and confidence.
ASCENSION
$*
*1:1 Support By Application Only
• INCUBATOR FOUNDATIONS PROGRAM
Includes the Brands that Sell Blueprint, Power of 3 Offer Formula, Content to Connections Marketing Map and the Savvy & Simple Systems Structure so you can create a rinse and repeat strategy to grow your business online.
• AI AND CUSTOM GPTs
Leverage AI and custom GPTs to streamline your business processes. These tools will help you with everything from content creation to strategic planning, ensuring you maximize efficiency and results. With AI doing the heavy lifting, you'll have more time to focus on what you do best.
• MONTHLY LIVE CO-WORKING / MASTERMIND SESSIONS
These monthly co-working sessions are part training, Q&A and part mastermind, where we will deep dive into one topic. You'll get feedback and support on the foundation strategies you need the most help with.
• MONTHLY CONTENT PLANNING
Take the overwhelm out of the content creation process with the help of AI and custom GPTs so you know exactly what to post (and when to post) based on your visibility goal for that month.
• INCUBATOR IMPLEMENTATION HUB
Access to a private community of like minded business owners to share ideas, get feedback and give you that extra level of accountability
• DRIVE PLANNING SYSTEM
Drive will help you kick procrastination to the curb so you can set and achieve bolder goals.
• RESOURCE LIBRARY
The library is full of resources you can immediately apply to elevate and grow your business online.
• 10-DAY JUMPSTART
Because we want to help you take action (messy, imperfect action) , you'll receive 10 super small steps that will help you unlock visibility that leads to connections.
• 1:1 ONBOARDING CALL
Your private 1:1 call with me will help you create a 90-day plan customized to your business, ensuring you start off with clarity and confidence.
• PRIVATE COACHING SUPPORT
Ascension is ideal if you have gotten to the place where you want to build your business faster, thrive on extra support and customized advice. You also get direct 1:1 support via a private Slack channel, so I'm in your back pocket whenever you need me.
*By application only
Do I Need to Be Tech Savvy to Use Custom GPTs?
We designed the custom GPTs in the Incubator to do the heavy lifting. You’ll need to answer questions in Google documents so AI can better understand you, your goals, your audience, and the offers you want to create. We'll guide you through the process with over-the-shoulder video tutorials, plus you'll get support in our co-working sessions.
Do I Need a Large Social Media Following?
Absolutely not! The Visibility Incubator is designed for those with a smaller audience or those who’ve been struggling to grow. We focus on genuine visibility, not just numbers. You'll learn strategies to connect authentically with your audience, leverage strategic collaborations, and grow your email list. Our approach ensures you build meaningful connections (even if you're an introvert).
How Do I Know if the Visibility Incubator is for Me?
If you're overwhelmed by building your business, struggling to stand out, or frustrated by even knowing where to start, the Visibility Incubator is for you. This program offers a clear, step-by-step approach to help you overcome these challenges. If you're ready to build confidence, implement effective strategies, and see real results, then the Visibility Incubator is the right fit.
What Can I Expect for an ROI?
The ROI is 100% determined by YOU. Do you show up and do the work? Do you attend the live sessions? Do you interact in the online community? Do you take action? If the answer is YES - then the ROI for you will likely be 10x what you paid to join. But - if you’re joining JUST for the ROI - you might want to think about WHY you’re joining.
Is This for Beginners?
Depends on how you define a beginner.
You might be a “beginner” in business - but have a career in another industry prior to starting a business - and this is GREAT place for you. Or if you want to launch a business without all the costly mistakes - this is the place for you.
Why Is There an Application for Ascension?
The Ascension level of the Visibility Incubator is an investment at $1500 a month (3-month minimum). To ensure it’s the right fit for you, we suggest an application and a call before you join. This process helps us understand your unique needs and goals, and ensures that you receive the most value from our highest level of support and resources, as we will be working closely together.
Can you imagine the sense of relief you will feel when you actually start moving in a direction that feels right and you have a clear framework to follow?
Growing your business is about to get a whole lot easier, and fun!
JOYCE LAYMAN & LAYMAN COLLECTIVE LLC - ALL RIGHTS RESERVED - TERMS & CONDITIONS